Jollibee by ranellmartin

Photo of the Day: Jollibee Kulit

Not many fastfood chains anywhere in the world can claim local market dominance against foreign brands like MacDonald’s. One of those strong brands is, you guessed it, Jollibee of the Philippines. While others argue that it’s all about the food — Jollibee knows the sweet side of the Filipinos’ palate — we think a small slice of that market share has something to do with the mascot. We’ve seen Jollibee work its charm in parties and, we tell you, he’s one happy dynamo, always a good dancer (see “best dance crew“) with a good sense of humor. What’s the English equivalent of makulit? Here’s Jollibee, courtesy of Ranell Dedicatoria (ranellmartin), most likely having jumped on that counter top and ringing that bell (click photo to enlarge):

Photo reproduced with permission (thanks). [Tag your instagram Philippine travel photos with #visitpinas so we can track it down. Photos will be featured in this blog’s photo of the day and in instagram/VisitPinas. While we’d love to assume that tagging your photos #visitpinas is a form of consent, we always seek your explicit consent.]

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