Before anything else, allow me to apologize for the very limited number of photos posted here. I got carried away going through the menu, making our order, then attacking my corned beef breakfast at FlapJacks. We were supposed to meet at 8:30 in the morning, but then we got stuck in traffic and arrived at 9:30 — starved already. My order came in last and before I could say wait, they’ve disturbed the presentation of their food with spoons and forks.
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- Flapjacks at UP-AyalaLand TechnoHub
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- Corned beef breakfast at Flapjacks
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- UP-AyalaLand TechnoHub found in Diliman, Quezon City
And so we finally tasted FlapJacks at its branch in UP-AyalaLand Techno Hub (Diliman, Quezon City). FlapJacks is one of the very few restaurants that have opened their doors since the recent inauguration of the TechnoHUB. The other retaurants/shops (open or under construction) include Gerry’s Grill, Razon’s, KFC, Starbucks and Yellow Cab.
Anyway, I never understood why my friends say breakfast at FlapJacks is great. I’m really not picky with food and I eat even what my wife cooks, but I could say the food at FlapJacks tastes great.
I started with the Classic Pinoy, with the corned beef combo (tocino, longganisa and others are also available). The corned beef tastes good, although it closely resembles the corned beef of Purefoods. My wife ordered the Ultimate Breakfast, choosing sausage over ham, bacon and the rest of the variations. If the corned beef tastes good, the sausage tastes much greater.
Of course, you could tell me I’m wrong. In fact, I dare you to tell me I’m wrong (perfect excuse to go back and eat, then revisit my opinion). The most surprising and low-key food (at least for me and until I go back to taste the rest of the menu) in Flapjacks is the pancake.
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- Flapjacks Pancakes (kiddie version)
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- Ribs at Flapjacks
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- Beef Salpicao at Flapjacks
No-frill presentation, just a number of bland-looking pancakes stacked on top of each other, with the syrup (strawberry for us given separately). No fillings or other stuff stuffed inside the pancake. But my wife says the pancake actually tastes better than that in Pancake House. It tastes better, I think, which is the reason why we go back here often (and also the reason why I don’t hesitate to tell them if the taste is different from the last one I enjoyed — mess with my ribs, not with my pancakes). Let’s hear what you think.
Anyway, there’s also free Wi-Fi, same with Starbucks and probably the rest of the establishments at the TechnnoHUB. It is, after all, a TechnoHUB. Woe to the establishment without Wi-Fi. So, you could surf all you want while gorging yourself with endless coffee. Perfect for geeks.
And so the geeks shall inherit the earth (and have breakfast at FlapJacks).
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Speaking of food, in particular Filipino food, it’s nice to know that efforts are being made to promote our own indigenous food to international palates. Many foreign expats living there do not seem to understand that a t ypical Filipino family eats more than three courses on any given day…Perhaps, we should enlighten many of the “ignorant” expats living there that palates differ. Also, that idea they have that Filipinos do not eat well. My goodness, how ridiculous. Their ideas about Filipino food does not stem from the food itself, but sometimes about the culture that surrounds food. Foreign expats living there think we are too poor to afford good food at home that according to them, we Filipinos serve good food when there are “foreigners”. Isn’t that rather stupid and downright insulting? I think many of those foreign expats living there are on a shoestring budget but still make it a point to insult the host country and its people.
They also think that balut, dried fish are nasty foods….but that’s their opinion and s hould be respected (?) Cheers!
Hill, great point, as usual. Anthony Bourdain (“No Reservations“, in Travel and Living cable channel) was here in Manila, going around to sample Filipino food. He also has many interesting insights. He is fond of the sisig, he says. He mentioned that other countries has a “centerpiece” food….like you know sushi is Japanese. The food that has come to be known as the signature food for us is the balut, which is really unfair because our country offers a lot of great food choices. The problem, he mentioned, is that we ourselves first point to balut when asked about notable food in our country. And this has become our culinary image. That has to change, no?
Hola, Fred, buenos dias desde Espana!
Sadly, I have never heard of “No Reservations” – Anthony Bourdain…I live in a resort town in Malaga province and although we get Sky, many of the Food Channels based in the UK, as far as I know, has never featured this guy. For some reason, the Food or Cooking Channels inEurope are into European Chefs, naturally. What I did to get to know more about “No Reservations” was to read all the comments from those Pinoys living in the US. None of the commenters came from Europe.. Had I seen the programme myself, I would have given my own opinion, too.
That being so, I am now convinced that Philippine cuisine will now be better known than what it used to be—-hopefully speaking, Fred.
By the way, how can Mr Bourdain declare that Indonesian pig was number one in his list? This guy for me didn’t sound sincere….Indonesia is a Muslim country—-the Muslims do NOT eat pork! Was that something that viewers misssed? I mean, to highlight Indonesia being the numero uno when it comes to pork is not only misleading by downright ignorant.
As an American married to a Filipina, I have been exposed to nearly every Filipino food available and love it! There are so many wonderful native dishes as well as dishes from all over the world with a distinct Filipino twist. I still don’t understand why it isn’t readily available throughout the US. I think it would be a hit among most if they only were lucky enough to try it. My wife and I both cook most Filipino dishes and I know that although it is so worth the wait, the preparation time can be lengthy at times (not popular in the US where fast food is the norm). That may be part of the reason there isn’t a Filipino restaurant on every corner. But a good Filipino sit-down restaurant or buffet should be! I also feel that if everyone tried the dishes before passing judgment, they would love most of them. For me, dinuguan is one of my favorites and anything with bagoong is great! I also cook a great sisig! And the lechon in the Philippines would convert the most diehard vegetarians!
Somethings though, had to grow slowly on me, such as bagoong and patis but now it is a staple for me. Still haven’t developed a desire for balut..sorry. The taste is ok but can’t get past the visuals. But to each his own. At least I tried it before i passed judgment!
Hi! I’m doing a thesis on Filipino-owned restaurants. Would you happen to know if Flapjack’s is Filipino-owned?
Your replies would help a lot! Thanks!=)