Let’s just say it wasn’t love at first sight. Or second, third or fourth. We simply lost interest in counting the times we’ve passed by Big Better Burgers outlets, before finally giving it a try. We thought, awfully wrong it turned out, that there’s something not right about the place. These initial observations are summarized in the next paragraph.
We strongly recommend that you skip the next two paragraphs.
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- Big Better Burgers store frontage
It’s found in a mall. The ones I see are in a mall. Sure, that’s logical considering that a business must have enough traffic to sustain it, though it’s just like the usual burger joints. A burger that is confident with its merits can stand on its own — people will get drawn to it, like ants to sugar, even if it’s outside the mall.
Also, The store is dominantly red similar to Jollibee, with a tinge of yellow like McDonalds. This identity crisis aside, the signage consists of thin letters, yet proclaiming to serve big burgers. While I prefer my burgers to be bigger and better, I don’t relish calling the brand just that: Big Better Burgers. And I can’t see any part of the kitchen. In this age of increased transparency, and given the trend of restaurants to bare their kitchen’s soul to guests, it doesn’t look right for my burger to magically emerge though a small peek-a-boo sliding door at the back of the counter.
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- Ordering at Big Better Burgers
Now, there’s supposed to be something else here in this paragraph, describing a place that comes to mind if you merge everything that’s been said above. But it’s unnecessary and wouldn’t serve any useful purpose, especially considering that we’ve outgrown our initial misconceptions.
Had we not tried this joint, we wouldn’t have experienced the great big, better burgers. Like this Double Dare with Cheese (two 1/3 lb. grilled burgers with cheese, lettuce, tomatoes, dill onion mayo).
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- BBB Big Better Burgers up close
Had we not tried the Big Better Burgers, we would not have discovered that the burgers are actually at par, better even, than most of the burgers already mentioned here. We won’t say which ones, not yet. Let’s just say it trumps McDonalds, Jollibee and the rest of the usual fastfood bunch (except perhaps our beloved Bacon Mushroom Melt). You could have your own assessments at the comment section below.
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- BBB Big Better Burgers wrapped and served
Just like other burger joints, you order at the counter. The way it is wrapped, on the other hand, is slightly different. Over the usual wrapper is a thinner wrap, held together by a BBB seal. Like a double seal of freshness — freshly-grilled burgers for your satisfaction.
The double wrapper, methinks serves another purpose: extra protection once you take a bite of the delicious, juicy patty. We were trying to cut the burger in half, with the convoluted reasoning that a double 1/3 pounder, divided by two, is equivalent to two separate single 1/3 pounder (to each, his own, I guess . . . walang basagan ng trip).
Anyway, we were using the dull table knife to cut the burger into two. The moment the knife got through the bun and touched the patty, the juice started spilling. You’ll see how real juicy the burger is that way.
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- Potato wedges at Big Better Burgers
And the taste? Wow. It’s not like biting into soaked cardboard, the way many burgers taste. The grilled taste of the patty immediately bites the taste buds. Not salty, not bland, with a hint of round sweetness. The bun, which resembles a big pandesal, tastes just right.
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- BBB Big Better Burgers double one-third pounder
Imagine a brand name which actually describes the product. This is one of those products when the name reflects what the product is. Big Better Burgers stand for, well, big, better burgers.
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We appreciate your honest criticism about the look of the store. The truth hurts but we are very happy that you liked our BURGERS. We will take note of your comments when we set up a new branch! As of now we have to make do with the looks until we decide to renovate! THANK YOU VERY MUCH FOR THIS BLOG!
@Alfonso, you’re welcome. We sincerely hope that, more than worrying about the design, you guys would work doubly hard to maintain the taste of your great burger — even if you expand the number of your branches. We’ve seen that problem in other brands. Good luck and God bless. More power to your business.
I, myself have eaten at BBB in their SM North branch. It was really one of the best burgers I’ve ever tasted. Well yes, I had my reservations before entering the joint – the place was small, the most logical place to sit was outside, and it looked like a cheap burger joint priced highly – but when I actually did tried the burgers, it was satisfaction at its best!